In this short 36 second video, Anderson Cooper appears to be using his medium well for coming right out with a full disclosure on the possibility of a breakdown in integrity over his debates.
While delivering his Mea Culpa, take note of his choice in clubs, an approach wedge: the slow zoom.
The slow zoom brings out the seriousness and depth of the speaker’s intentions while building intensity as we ever so slowly…become closer… and more intimate. Because we know the speaker is standing still, it’s a feeling of power that brings the speaker closer to us. It’s as if we become unconciously drawn towards Anderson Cooper by the slow zoom.
